ultimate
gameday

Ultimate Gameday is our action-packed spring tradition where competition meets heart. Hosted at NC State Football’s Practice Facilities, it’s a day of flag football, cornhole, tailgate fun, and magic. Celebrity athletes, corporate teams, and the community team up for spirited games, laughter, and connection. Whether you’re scoring touchdowns, cheering from the sidelines, or lending a hand, you’re helping us bring joy and support to families facing cancer—one play at a time.

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2026 EVENT DETAILS

Saturday, March 21st

NC State Close-King Indoor Practice Facility
4550 Trinity Road Raleigh, NC

When a parent is diagnosed with cancer, it can shake a child's world. The Holt Brothers Foundation exists to help those kids feel like kids again. With your participation, you're not just supporting an event — you're investing in courage, connection, and care for families across North Carolina and beyond.

For 25 years, we’ve helped families find light in dark times. Now, we’re inviting your company to step onto the field — to be part of the healing, the play, and the hope. Together, let’s make sure no child faces their parent’s cancer alone. Get your team in the game today!

WHY SPONSOR

  • Align with a purpose-driven brand led by NFL Alumni, and brothers, Torry and Terrence Holt — rooted in their own childhood experience with cancer.

  • Support a unique, joy-centered mission that prioritizes kids’ emotional well-being through hospital partnerships, scholarships, and hands-on programs.

  • Connect your brand with community impact, employee engagement, and a powerful, inclusive cause.

NEW THIS YEAR: GAMEDAY CHALLENGE

We’re excited to introduce the Gameday Challenge (formerly the MVP sponsor level and Cornhole Tournament) — a brand-new addition to Ultimate Gameday 2026.

The Gameday Challenge is a fun, course-style competition where teams rotate through 9 to 12 activity “holes,” similar to a golf scramble format. Each station features a different tailgate-inspired challenge — from cornhole tosses to golf simulator swings, obstacle courses, relay games, and more. It’s designed for teams to bond, compete, and give back — all in one exciting afternoon.

Also new this year: KidsCAN! families, both current and alumni, are invited to register and field their own Gameday Challenge team — or join forces with another family — to play and connect with others who understand their journey. Family participation is free of charge, thanks to generous sponsors.

DATES TO KNOW

  • Friday Feb 27th - Registration Deadline for Premium and Lombardi Level Sponsorships including any add on Flag Football Teams.

  • Thursday March 5th - Jersey Draft (Lombardi Teams select their jersey color). This will be a weeknight, after work event.

  • Friday March 6th - Registration Deadline for MVP and All Pro Sponsor Levels as well as any additional add MVP Teams

  • Friday March 13th - Deadline for KidsCAN! Family MVP Teams 

  • Monday March 16th - Flag Football Captain's Meeting  (Virtual), Volunteer Meeting (Virtual)

  • Saturday, March 21st - 9th Annual Ultimate Gameday Event

  • Tuesday March 31st- All team fundraising ends and winner of this competition announced.

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